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THE UNIQUEWINES PORTFOLIO
We are committed to building an “export” value comprising 30 Italian wineries that produce emerging products.
We also create designs based on the specific consumer demands of target sub-markets. Bundling techniques for immediate placement target approximately 150 million bottles in the first year of operation.
PROPENSITY FOR VARIETY
While some regions like Tuscany and Veneto are very easy to place in the market, other regions like Campania, Calabria, and Puglia have less history of “knowledgeability”. Therefore, they offer greater commercial resources with the same level of oenological quality. There is thus a mutual advantage in the integrated sales approach of “quality vs. price”.
REGIONS OF EXCELLENCE
The opportunities offered by the USMCA, the new treaty integrating the North American markets from Mexico to Canada, open up interesting logistics scenarios for the new Italian export. Texas, for example, becomes a much more convenient FOB point compared to traditional NY. We also note lower warehouse and shipping costs.
NEW LOGISTICS
30 PRODUCERS – ADVANTAGEOUS INTEGRATION AMONG EMERGING ITALIAN WINE EXCELLENCES
WHAT WE OFFER
Key factors
- Organic productions;
- High end selections;
- Monovarietal flavors.
Objective
The generation of additional export channels for wine companies.
Trading features
- Bundling pricing;
- Trial Pricing;
- Dynamic Pricing;
- Term based pricing;
- White label options.
Method
Alongside existing channels, it employs distributive resources for a new platform that balances the disparities in the presence and distribution of traditional market brands in emerging territories.
It eliminates broker options to increase value by enabling an increase in bundle placement, leveraging the margin on consumer price through the subsidiarity of Italian productions.
We are the export team
Communiquee has been operating across two continents for twenty years and consists of a network of approximately 180 consultants at various levels and capacities within our projects.
Project leadership in this new Export channel is entrusted to three distinguished professionals who are leaders in their respective fields.
All team members reside in the USA. Their profiles are available on LinkedIn.
